Donna Jermer is Senior Vice President, Marketing for iptiQ Americas by Swiss Re. She is supporting the strategic marketing development and execution of initiatives in promoting iptiQ's innovative digital insurance platform, data-driven products, and cost-effective policy maintenance. She joined iptiQ in June 2019, and is based in New York. With more than 25 years of strategic marketing experience in multiple industries, from financial services and consumer packaged goods to retail, Donna is a transformational leader known for being able to shape, design, and drive marketing agendas. As both an in-house executive and an external consultant, she has directed, managed and implemented multiple successful business-to business and business-to-consumer strategies and campaigns for multiple distribution channels. Past employers and clients include: Western and Southern Life Insurance Company; Protective Life Insurance Company; Forethought Financial Services; Fifth Third Bank; Luxottica Retail (LensCrafters, Sears and Target Brands); P&G; Colonial Penn Life Insurance Company; and AmTrust Financial. Donna’s Bachelor of Business Administration (B.B.A.) degree in business and marketing is from Bowling Green State University, in Bowling Green, Ohio, and her mini M.B.A. in social media marketing is from Rutgers University, New Brunswick, New Jersey. She is a past president of LOMA’s Life Insurance Council and a frequent speaker at industry conferences.