If the idea of using cognitive computing and artificial intelligence to provide a compelling customer experience seems far off, think again. Where providing top-notch customer service used to fall to large call centers, now leading insurers are deploying virtual agents in multiple channels to provide their customers with the right information quickly, even cross-selling and upselling insurance products and services based on the analytics-driven intelligence that leverages the unique preferences of the customer.

Attend this Webinar to learn:

· How creating digital personas using IBM’s Watson fuels this type of digital interaction
· How to design virtual agents that have high customer service impact and long-lasting positive results
· How insurers of all sizes can leverage cognitive computing and artificial intelligence to improve the overall customer experience

Key Speakers

Pat Speer
Principal Speer Content Strategy & Development LLC
Yousef Hashimi
VP Cognitive, Big Data & Analytics IBM Financial Services Sector
Kenneth J. Ashner, CPCU
Cognitive Computing Project Leader Westfield Insurance Company