A civic-corporate partnership in Iowa is the latest salvo in the insurance industry’s war on its stodgy reputation in the technology world.

Seven insurance companies and the Greater Des Moines Partnership have joined to kick off the Global Insurance Accelerator, a Silicon Valley-style initiative to bring next-generation technology to market fast. In this case, each of the six startups that will receive capital and mentoring services from insurance technology professionals is working on technology that promises to take the business of insurance to the next level.

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