NY Life Speaks Spanish

New York Life Insurance Co. recently launched a Spanish-language Web site, www.newyorklifeenespanol.com, to help visitors, policyholders and agents work with them access information about company products and services in Spanish. Interested individuals can access an education center filled with financial information about life insurance needs at various life stages, and important topics such as starting a business, buying a home, getting married or divorced, and coping with the death of a family member.Visitors can also find resources about topics such as tax deferral, paying for education, and annuities, as well as recruiting material about opportunities to pursue a career as an agent with the company. A recruiting section includes content geared to attract female candidates. The Web site also has written material about the company mission, values and history. It features an interactive online form and email addresses for submitting questions and requests to receive a personalized, in-language response.

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