Many in the insurance industry, no doubt, are anxious to close out 2008, and not look back on what has been one of the most turbulent and, therefore, challenging years for commerce in our lifetimes.
For the majority of our readers, the new year holds something of a paradox: increased turbulence often leads to excessive caution. And for risk-averse insurers, this is especially true. In fact, one of the most difficult decisions an insurer can make is whether to remain focused on wringing full potential from its core customers or instead, focus on courting sources of new potential in new markets. According to Boston-based consulting firm Bain & Co. Inc., the former holds less risk than the latter.
Register or login for access to this item and much more
All Digital Insurance content is archived after seven days.
Community members receive:
- All recent and archived articles
- Conference offers and updates
- A full menu of enewsletter options
- Web seminars, white papers, ebooks
Already have an account? Log In
Don't have an account? Register for Free Unlimited Access