Many Web experts frown upon screen-scraping technology because, in Internet time, screen-scraping is a slow, cumbersome process. But Anne Castro, chief design architect at Blue Cross Blue Shield of South Carolina, doesn't buy into that argument.The service her company is providing on the Internet is not "a moment-in-time service," she says. "It's a file cabinet of all the business people have with us."
Customers of the Columbia, S.C.-based insurer no longer have to maintain their own records in a folder. They can visit the Web site and view their claims history for the past two years. "If it takes five or eight seconds for a customer to see the (explanation of benefits) we mailed to them six months ago, we don't need a sub-second response time for that," Castro says.
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