“Mobile” was the buzzword at an executive conference held by the American Association of Insurance Services (AAIS) this week in Ponte Vedra Beach, Fla., as speakers reinforced the need for property/casualty insurers to use mobile technology to engage and retain customers who have grown up knowing only a digital world.

The AAIS Main Event is an executive conference held by AAIS, a national advisory organization that develops standardized policy forms and rating information used by more than 700 P&C companies throughout the United States.

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