“Mobile” was the buzzword at an executive conference held by the
The AAIS Main Event is an executive conference held by AAIS, a national advisory organization that develops standardized policy forms and rating information used by more than 700 P&C companies throughout the United States.
Jamie Bisker,
"You think about technology differently when you were born into it," Bisker said. "Digital natives expect things to work easily, and they'll drop you quickly if your applications don't."
P&C insurers are implementing applications of mobile technology, according to Martina Conlon, a principal in the insurance practice of the research firm
As a result, P&C insurers are held to providing more information and functionality on their mobile "apps" than they have previously provided online, confirmed members of a panel of experts on the topic.
In the mobile world, it's all about the customer experience," said Frank Petersmark, CIO advocate for the software consulting
Whatever you do as a carrier, keep in mind that independent agents are ready to partner with you, said Jeff Yates, executive director of the
"Most successful carriers have agent councils," Yates said. "What we're interested in, from the agency standpoint, is to be able to authenticate users on the agency side, connect them directly to carriers, and allow for secure transactions."