Insurers constantly are looking for new ways to improve services to customers and at the same time keep their costs down. Tapping into technology, such as location-based services and geographic data mapping, at the beginning of the claims process can help them achieve those goals.

The tools can enable insurers, including Amica Mutual Insurance Co. and American Family Insurance, to offer claimant services at first notice of loss (FNOL), so that they can be more proactive about processing claims, keep customers better informed about progress and cut down on the time it takes to settle claims.

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