The push toward utilizing the Internet as the next weapon in the arsenal of customer service channels is old news now, but figuring out what customers do and don't like about conducting transactions on insurers' Web sites will likely always be a concern.
To this end, San Francisco-based Tealeaf Technology Inc., commissioned its 4th annual survey (conducted by Harris Interactive, Rochester, N.Y., and included data from Forrester Research Inc., Cambridge, Mass.) focused on consumer transactions on shopping, banking, travel and insurance Web sites of online consumer behavior.
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