With the Hispanic population growth in the U.S. expected to rise significantly over the next few years, many U.S. businesses have built marketing strategies around this emerging demographic group. Web insurance marketplaces are no exception.In July, a group of Miami-based entrepreneurs launched a Web insurance marketplace that organizers say is targeting "the 486 million Spanish- and Portuguese-speaking individuals and businesses living in the U.S. and Latin America."
The site-FuturoSeguro.com-enables users to research and obtain insurance products and services through multiple carriers. By logging onto www.futuroseguro.com, a Hispanic consumer or business owner can quote, purchase and bind full or supplemental accident, travel and health insurance policies online.
Register or login for access to this item and much more
All Digital Insurance content is archived after seven days.
Community members receive:
- All recent and archived articles
- Conference offers and updates
- A full menu of enewsletter options
- Web seminars, white papers, ebooks
Already have an account? Log In
Don't have an account? Register for Free Unlimited Access