Is there anyone who hasn’t experienced the massive change taking place in the amount of data we, as consumers, have at hand to help us understand the world around us? We can make better day-to-day choices on everything from our own behavior (e.g. how active we are and what foods we eat) to our purchasing decisions on matters as big as choosing a medical provider and as small as comparison shopping for a gallon of milk. With constantly improving applications and analytics, we can connect the data points and drive better outcomes for ourselves and our families.

Activity tracking devices, which monitor steps taken, calories burned, stairs climbed and even hours slept, have become ubiquitous, bringing with them the mobile apps that help make sense of the data. It’s now common to see people swapping stories about their use for counting steps, measuring workouts or managing diets. We can now track information about ourselves on a daily basis which, just a few years ago, would have only been available with pricey equipment and input from doctors, trainers or physical therapists. In short, there is a lot you can do on your own to apply the data and improve your choices.

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