It turns out that the cliché of a picture being worth a thousand words is true even more so if that picture is interactive. Jennifer Lim, research scientist at Sprint Nextel, recommends a plan that starts with a manageable data set and delivers visual POCs, either a mockup or an interactive version using an off-the-shelf visualization tool. Seeing the data in action, especially when there is a geospatial or mapping element, can help business users understand what they can get from the data, Lim said.