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14 top home insurance companies' smart-tech initiatives
Major multiline P&C carriers are adding enhanced digital experiences in auto insurance, but tend to lag behind in doing the same for homeowners insurance. But the opportunity to drive increased value for customers is there: three in five home and renters’ insurance customers are interested in purchasing a device to install in their home that can detect, prevent or notify homeowners or their insurance company in the event of a loss, according to a report from market research firm Parks Associates. Some insurers have taken the plunge already: In this analysis of NAIC market share data, Digital Insurance has codified some of the early efforts insurers have made in the smart-home arena.
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