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The top five insurance companies in the ranking have an average life insurance market share of 6.01% as of December 31, 2024. The combined direct premiums written by the top five were more than $60 billion.
Scroll through to see which insurance companies are in the top 20 and how they fared through the end of December 2024.
Source: National Association of Insurance Commissioners
Insurers with the largest life insurance market share in 2024
| Rank | Company | Market share | Direct premiums |
| 20 | Primerica | 1.52% | $3,089,573,835 |
| 19 | Globe Life | 1.59% | $3,217,467,121 |
| 18 | Penn Mutual | 1.59% | $3,230,222,287 |
| 17 | National Life Group | 1.68% | $3,410,723,997 |
| 16 | AIG | 1.77% | $3,595,985,062 |
| 15 | Mutual of Omaha | 1.84% | $3,728,286,271 |
| 14 | John Hancock | 2.48% | $5,028,054,727 |
| 13 | Aegon | 2.52% | $5,106,003,169 |
| 12 | Pacific Life | 2.56% | $5,181,681,592 |
| 11 | Guardian | 2.56% | $5,186,640,005 |
| 10 | Securian Financial | 2.58% | $5,239,511,280 |
| 9 | Dai-ichi Life | 2.77% | $5,610,251,779 |
| 8 | State Farm | 2.93% | $5,944,519,655 |
| 7 | Nationwide | 3.59% | $7,279,699,603 |
| 6 | Lincoln Financial | 4.00% | $8,101,991,163 |
| 5 | MassMutual | 4.42% | $8,957,135,502 |
| 4 | Prudential | 6.15% | $12,475,213,351 |
| 3 | New York Life Insurance | 6.35% | $12,875,346,775 |
| 2 | MetLife | 6.35% | $12,878,475,088 |
| 1 | Northwestern Mutual | 6.76% | $13,702,182,374 |