Despite a down economy, customers are willing to pay for more quality from their health insurance providers, according to a recent survey. In fact, close to 50 percent of those queried said they are willing to pay more for quality customer service.

This is an issue that U.S. health insurers need to address sooner than later, according to Accenture, which conducted the survey, “Seven Secrets Your Health Insurance Customers Are Not Telling You.”

Register or login for access to this item and much more

All Digital Insurance content is archived after seven days.

Community members receive:
  • All recent and archived articles
  • Conference offers and updates
  • A full menu of enewsletter options
  • Web seminars, white papers, ebooks

Don't have an account? Register for Free Unlimited Access