ProspX Inc., a developer of on-demand sales collaboration and automation platform technology for the commercial insurance industry, announced its latest release of ProspX SalesConnect 4.0, featuring EmailConnect. The new feature is designed to make it easier for brokers and carriers to connect in real-time to critical information, expertise and each other in order to streamline communication, boost sales productivity and increase revenue.

EmailConnect enables users to collaborate on an opportunity via email without the need to log in to ProspX. The system will automatically log and track the conversation and the information exchanged. This email-driven workflow motivates rapid, high quality responses because providers of information and expertise are not required to alter their workflow or be inconvenienced in any way in order to provide meaningful contributions to a business opportunity. Additionally, the ease of implementation also significantly reduces the burden on IT and training staff.

As a $500 billion per year market, the competitive and complex commercial insurance industry provides services for hundreds of thousands of customers worldwide. To improve the flow of business, ProspX has developed a Software-as-a-Service (SaaS) solution that combines enterprise social networking, search, and CRM technology. The result, ProspX says, is a comprehensive solution that automatically connects commercial insurance agents, brokers, and carriers at the initial point of opportunity, as well as throughout the sales cycle.

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