Below is the 5th of 11 Novarica Research Council Impact Award nominee case studies that INN is presenting, in no particular order. The awards, which will be presented at the research and advisory firm’s August 21st event in New York, honor best practices in insurance industry IT initiatives and strategy.

Erie Family Life Insurance set out to streamline the life insurance sales process and make it more intuitive to the independent agents who are used to selling the parent company’s personal lines P&C products. The resulting system and product, known as ERIE LifeSense, combines an electronic application with e-signature capability, a real-time underwriting decision engine that integrates multiple components to provide point-of-sale automated underwriting, and straight-through processing (STP) to a policy administration system from three different vendors.

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