Cleveland — A collaborative relationship between Humana and Cleveland-based online technology group FormFire LLC is designed to significantly streamline the cumbersome enrollment and quoting process in health benefits plans. The first of several proposed joint initiatives between the two companies, the collaboration is designed to create an environment in which Humana’s quoting, underwriting, and enrollment systems are digitally connected to employers with two to 99 employees throughout Ohio, Kentucky and Indiana and their independent insurance brokers.

“The process of obtaining insurance quotes and enrolling in health plans is incredibly tedious, particularly for small employers and their insurance brokers,” said Mike Brooks, Humana’s small business practice leader. “The FormFire process will revolutionize quoting and enrollment, and help make real one of Humana’s primary goals: simplifying this insanely complex industry and reducing the burden on employers and brokers.”

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