ING U.S. Inc., the American insurance unit of ING Groep NV that’s planning to go public, is changing its name as it distances itself from the largest Dutch financial-services company.

The business will be called Voya Financial, the company said today in a statement distributed by PR Newswire. ING U.S. filed for an initial public offering in November, and said today its ticker symbol will be VOYA.

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