MassMutual Invests in Latino Business Leaders

Massachusetts Mutual Life Insurance Co. and ALPFA, an association of Latino professional leaders, have formed a collaborative relationship aimed at helping Latino small business owners and families make good financial decisions for a more secure future. MassMutual says its continued focus on providing much-needed financial education to the Latino community will be bolstered by its relationship with ALPFA, a non-profit organization dedicated to preparing more Latinos for leadership opportunities and stronger prospects for the community.

MassMutual is set to unveil the early findings of national proprietary research that examines the state of small business owners’ fiscal fitness during the ALPFA Annual Convention in Anaheim, Calif., Aug. 5-10. Although the U.S. Census indicates that Hispanic-owned businesses are increasing at more than double the national rate – growing by 43 percent between 2002 and 2007 – MassMutual’s research shows significant gaps in the fiscal knowledge and use of available tools to help create a solid future for themselves and their families. MassMutual will release the full study findings this fall.

In addition to serving as a sponsor for the ALPFA National Convention, MassMutual plans to support ALPFA’s Leadership Summit in November 2011, participate in local chapter events and reach out to the organization’s membership with employment opportunities and financial educational information.

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