As online auto insurance shopping becomes more popular, direct response service among auto carriers has nearly doubled in the last 15 years. And, 28 percent of auto market direct premiums written for private passengers uses direct channels, 31 percent uses agencies and 40 percent goes the exclusive/captive agent route, according to a new report from A.M. Best, titled “Distribution Trends Continue to Shift in the Private Passenger Automobile Market.”
While the agency channel has remained consistent over the last decade and a half, the exclusive/captive agent channel has decreased by 11 percent and direct channels have grown by 13 percent.
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