Online Insurance Marketplace, an online community for educated consumers to shop and access quotes for insurance plans from various companies, has taken its social media efforts to a new level, promoting life insurance on its Facebook page by offering a simple poll question.

The question: "How Important is Life Insurance to You?" resulted in unanimous results, notes the company. In the poll, the possible answers were: very important, important, not that important, and I don't care. Although the aggregator’s Facebook page counts 40,485 people among those that “like” it, the Facebook page notes that five respondents actually took the poll.

Though responses are few, this latest poll is one of a series of Facebook promotions the company has used to garner client interest. Previous Facebook entries include “what is your stress level?”; “what do you think is the best way to lose weight?”; “should you get life insurance if you do not have children?”; and “if you could afford only one insurance policy, which one would be most important to you?”

From the company’s site, individuals interested in where to buy term life insurance can read about the company, and then can choose to 'like' the Facebook Platform page in order to follow the company's news, or mention the company in one of their posts. On this site, clients have access to quotes for insurance plans from various agencies, such as local or nationwide agencies, brand names insurance companies, etc.

The site also makes “call a live agent” available to those who would like to speak to a real person.



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