State Auto Focuses On BI

To fine-tune its ability to use company data as a corporate asset, State Auto Insurance Cos., Columbus, Ohio, selected analytic tools and the SAS Enterprise BI Server component from Cary, N.C.-based SAS Institute Inc. State Auto plans to use the SAS data-driven analytics and key performance indicators to improve its ability to use corporate and third-party data for the pricing process, customer and analytic research programs, sound daily management of results and increased data management efficiency.