Hartford, Conn. - Travelers seems to understand that the term "in sickness and in health" can take on an additional meaning for the more than 3,000 weddings that take place every day in the U.S. with the average cost of wedding now reaching $27,000* the Hartford, Conn. insurer is launching of its Wedding Protector Plan, an insurance policy covering weddings. The company plans to attract this niche market with a special Web site, AgentProtectMyWedding.com. The site is designed to help consumers learn about wedding insurance, and includes a premium calculator and a risk quiz to help consumers determine how much risk surrounds their wedding. Consumers can also use the online agent locator to find a nearby Travelers independent agent to discuss purchasing protection. Coverage can be purchased within 14 days of the event. The Web site also offers an e-newsletter for newlyweds, which covers topics from lifestyle to money management tips, designed to help couples become in-synch with their lives as one. The Wedding Protector Plan provides coverage, with no deductible, for a variety of unfortunate occurrences associated with a wedding event. For example, coverage is provided if a hurricane causes the necessary and unavoidable cancellation or postponement of the event. Other coverage includes postponement for withdrawal of military leave, forfeited and lost deposits, extra expenses associated with special attire, transportation, photographs, and entertainment expenses. The Travelers reports that the top wedding claims and problems typically include damage to wedding attire, mishaps with event photography, cancellation due to illness or bereavement, and no-shows by contracted vendors.** * Conde Nast Bridal Media - American Wedding Study, 2006** MSN.com (UK) Source: The Travelers, a business of The St. Paul Travelers Companies Inc.
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