Agents are happier with their agents lately. According to a recent agent survey, 54% of the 515 U.S. independent insurance agents surveyed trust their carriers "most of the time" and 23% trust their carriers "completely." And, much of this trust can be a result of the increase in the use of agency-company interface technology, notes IVANS, a provider of insurance agent technology.

"Establishing and maintaining trust requires efficient and accessible communication between carriers and agents, and these findings are reflective of the value agents place on being able to communicate easily with their carriers,” says Clare DeNicola, president and chief executive officer of IVANS Inc. “It is also a testament to the investments that carriers have been making and to the success of industry campaigns such as, which IVANS has been proud to co-sponsor since its inception four years ago."

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