Companies plan to put more money into virtualization and consolidation with data centers in 2011, with mature markets like the United States and U.K. leading the way, according to a new survey from Gartner.

Also, in a possible sign of changing philosophies or economic factors, more companies are expected to implement long-term strategic plans instead of project-by-project silos, according to the Gartner’s survey of more than 1,000 companies across industries and around the world for its review of challenges and investments for next year.

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