Nearly 18,000 teens, aged 16 to 19, died in car accidents from 2006 to 2010, and their fatal-crash rate is nearly three times greater than drivers 20 and older, according to a report from Insurance Institute for Highway Safety (IIHS) and Erie Insurance, based on crash data from the U.S. Department of Transportation.

"Inexperience combined with a never-ending list of distractions can add up to a deadly combination for teen drivers," said Karen Kraus Phillips, vice president at Erie Insurance. "Our goal is to reduce the high number of teen injuries and deaths that happen on the road every year. We think we've found an engaging way for teens to spread the word about protecting themselves on the road."

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