Barry Ralston, AVP for data management at Infinity Insurance Companies, is a big believer in the power of big data to help gain an edge in the marketplace. Recently, Ralston sat down with Dana Gardner, principle analyst at Interarbor Solutions, to detail his approach to making big data a competitive tool within the insurance sector.

Infinity, a billion-dollar property/casualty company headquartered in Birmingham, Ala., has taken a leadership role in terms of data analytics, Ralston explains. The company fully grasps how and why data is a strategic weapon.

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