When Jeff Bezos talks business, the business community tends to listen. The founder, chairman and CEO of Amazon.com appeared on the Charlie Rose television show this past week, and his opening statement may be a familiar one to insurers: “Unlike most companies that are obsessed with the competition, we have an absolute obsession with the customer,” he said.

Having built Amazon.com into the largest online shopping retailer and ultimately the world’s largest internet sales website, Bezos’ personal wealth, as of October 30, is estimated to be $67 billion, ranking as the second richest person in the United States behind Bill Gates and the third richest in the world on Forbes’ The World's Billionaires list. But to hear Bezos tell it, a focus on long-term results is more important than a focus on short-term distractions, such as quarterly earnings reports.

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