Digital distribution

Washington— The National Association of Professional Insurance Agents (PIA) is reiterating its opposition to the National Insurance Act of 2007.

In the wake of insurers increasing their efforts to utilize the Internet to broaden their accessibility, streamline efficiency and reduce time and costs, two insurers have recently ramped up their online customer service capabilities.

Richmond, Va. - Markel International Ltd., the company's London-based operation, will enter the Asian market with marine and professional liability products, the company reports. Markel Vice Chairman Steven Markel told INN that the push in Asia is in conjunction with its operations as a syndicate of Lloyd's of London.

SC BLUES WINS CALL CENTER TECH AWARDBlueCross BlueShield of South Carolina, Columbia, S.C., took top honors in the "Best Use of Technology" category during the 3rd Annual Call Center Excellence Awards held recently in Las Vegas.

FEE REDUCTION FOR INSURANCE SERVICESThe Depository Trust & Clearing Corporation's (DTCC) Insurance Services New York business reports its first fee reduction in history, reflecting growing usage of its services. Insurance Services has automated linkages and data exchange between carriers and their broker/dealer, bank and other distributor partners who market insurance products.

The relationship between IT and the business within insurance companies is a subject insurance professionals will talk about until the cows come home. How do the two work together? Who are the forward thinkers? How does IT know what the business needs and vice versa? These questions plague both sides. CUNA Mutual Group, Madison, Wis., may have figured it out. In fact, this epiphany helped win the company Insurance Networking News' 2007 INNovator of the Year award for its ability to successfully combine the efforts of IT and the business to create a specialized claims processing solution, Claims Express."We're (business and IT) part of the same team," says Tom Gosnell, CIO at CUNA Mutual. "I think it's that close working relationship that helps best position us to be able to share ideas with the business and vice versa and to be able to come up with the right solution across the board."

A study of European insurance policy holders by Cambridge, Mass.-based Forrester Research Inc. revealed an overarching reluctance to manage their accounts online. Given many of the major carriers’ desire to drive more customers to the Internet for routine sales and service interactions, the data points to an uphill battle.

Hartford, Conn. - The economics of distribution channels in personal auto insurance can be difficult to understand, and this can present both opportunities and challenges in a softening rate market, according to a new study by Hartford, Conn.-based Conning Research & Consulting.

New Delhi and The Hague, the Netherlands - Insurers outside the U.S. are actively creating partnerships in a business affecting the banking and insurance industries.

Washington, D.C. - NAVA has struck an alliance with Atlanta-based Financial Services Institute (FSI) to automate electronic annuity sales for independent broker-dealers. The alliance is the latest in a series of actions that play into NAVA's straight-through processing (STP) initiative, a comprehensive set of standards for managing new annuity business electronically. With the goal of reducing redundancies and costs, and increasing efficiencies across the industry, the STP standards, published in December 2006, address e-signatures, e-document management and regulatory acceptance, and includes built-in compliance capabilities to help prevent unsuitable sales. NAVA and the FSI, a membership association of broker-dealers that serve registered representatives who are independent contractors, will work together to augment the STP standards and enable broad adoption among FSI members. The group comprises 110 broker-dealer member firms with more than 130,000 independent registered representatives.NAVA reports that independent brokers represent a significant and fast-growing channel for the distribution of variable annuities - FSI members account for more than 36% of all annuity sales. Mike DeGeorge, NAVA's general counsel, told INN that one of the group's goals is to have broader participation from the independent channel. "FSI gives us access to a larger group of advisers," he says. "We have similar alliances with ACORD, and we've been working with the American Council of Life Insurers." DeGeorge says that NAVA already counts 19 of the top 20 insurers on its executive council, including Allianz Life, Hartford Life, Pacific Life, Principal Financial, Prudential Financial, Transamerica Life and Wachovia Securities. Major wire houses, such as UBS and Morgan Stanley, along with 10% of the bank channel, are also involved, DeGeorge adds. NAVA is also in the process of working with other trade associations as well as federal and state regulators to secure wide-spread acceptance and approval of STP."We want to let them know what we are doing and why we are moving to electronic commerce," DeGeorge says.The group is now working on implementation guides for the standards, model consent documents, and on suitability standards that provide common interpretations of regulatory requirements.This series of actions, reports DeGeorge, is designed to encourage more brokers, advisers and representatives to sign on. "Now it's paper intensive, time-consuming process," he says. "Reps feel it's a good product, but hard to sell because of all the paper. We want to make it easier for the consumer-make it less like buying a house with all the paper-retirement planning can be made very easy with this." Source: NAVA

Waterloo, Ontario - Manulife Financial reports that it is launching the Canadian insurance industry's first new business notification feed that meets new national standards for delivery of information to agencies and their advisors dealing with the company. The feed, once processed, allows agencies and their advisers to view the underwriting status of policies on a daily basis, greatly reducing time spent on inquiries and follow up calls about their clients' applications. The process is the first to meet new guidelines outlined by the Canadian Life Insurance Electronic Data Interchange Standards (CLIEDIS). "This is a significant advance in service to our Managing General Agencies and National Accounts. These organizations are focusing on improved technologies to increase their office and business efficiency so they can spend more time working with clients," said Andy White, AVP, Distribution Systems, Manulife Financial. New Business Notification feeds provided through this new standard contain current advisor, policy and underwriting status of new business pending policies, based on the Canadian Insurance Transaction Standardization (CITS) Pending Case Status Implementation Guide from CLIEDIS. The Canadian Life Insurance Standards Association coordinates development of public standards for the Canadian life insurance industry. A distributor's feed will be available for download to its back office system through a phased launch on Manulife's advisor Web site, says the company. Manulife Financial is no stranger to best practice IT models, as the company has already made commitments in the areas of ITIL and CMMI, and expects their business units and subsidiaries in 19 countries to follow suit. For example, as reported in Insurance Networking News (December 2006), Manulife-Sinochem Life Insurance Co. Ltd., a joint venture of Canada's Manulife Ltd. and China Foreign Economic and Trade Trust & Investment Co., designed a customer-oriented service at the front-end, which requires CRM system support at the back-end. "Their product design is closely connected with the IT system and the IT accommodates the product quite well by playing a supporting role," says Thomas Wong, chief analyst at Beijing-based Analysys International. Source: Manulife Financial, Insurance Networking News

Alexandria, Va.-Agents are taking a more active role in the agent/carrier relationship. Agents want to do more than simply view or access forms on a portal; they want to enter data and communicate with multiple carriers and vendors for quoting, policy issue and inquiry-and they want to enter the data once.

BANKS SHOULD SET SIGHTS ON RELATIONSTo entice customers to buy more financial products and services, financial services companies need to focus on improving their relationship strategies, according to Gartner Inc., a research firm headquartered in Stamford, Conn.

Most it executives never think of service-oriented architecture (SOA) as applying to batch applications. How could they possibly fit?But SOA is about reuse. And a business function used in online transactions may be the same business function used in batch processes, so organizations should think about their IT modernization strategy and consider SOA as a standardized application integration mechanism if nothing else.

London - Guy Carpenter & Company LLC, a New York-based global risk and reinsurance specialist and part of the Marsh & McLennan Companies, will mandate the use of electronic claims file (ECF) for in-scope claims for all Lloyd's markets from Jan. 1, 2008. This decision follows the successful implementation of Guy Carpenter's ECF initiatives and underscores the firm's commitment to further market reform, according to the company.

U.S. CONSUMERS WANT CONTROL OF E-HEALTH RECORDSAmericans show a strong interest in controlling their own electronic medical records, according to a national survey released at a health IT conference.

ARCOT SYSTEMS AND ADOBE WORK ON DIGITAL SIGNINGSunnyvale, Calif.-based Arcot Systems Inc. has collaborated with San Jose, Calif.-based Adobe Systems Inc. to create a new option for digital signing in Adobe Acrobat software and Adobe Reader software using "Roaming Digital IDs."

PURE CHOOSES ONESHIELD FOR POLICY ADMIN SYSTEMPrivilege Underwriters Reciprocal Exchange (PURE), a startup with headquarters in Plantation, Fla., has selected software from Westborough, Mass.-based OneShield Inc. to support administration of new insurance products. PURE deployed OneShield's Dragon platform to manage the end-to-end policy administration of PURE High Net Worth Insurance personal lines product offerings.

Tokyo - Most Japanese insurance companies are now pursuing new customer and product strategies due to regulatory reforms that are opening the banking sector as a distribution channel for insurance products, according to an Accenture survey of senior executives at one-third of the insurance companies operating in Japan.

Oakbrook Terrace, Ill. - The Computing Technology Industry Association (CompTIA), a provider of vendor-neutral certifications for technology professionals, announced that five more companies in the printing and document imaging business are supporting development of a professional certification for the industry’s technicians.