Truck insurer 1st Guard is partnering with Sirius XM satellite radio to air commercials for the 2011calendar year on Road Dog (Sirius 147; XM 171) and Fox News (Sirius 131; XM 121), starring 1st Guard Chairman Ed Campbell III.
Campbell, thought by his company to be the best spokesperson for the campaign, will voice the truth about the truck insurance business in a series of commercials entitled “Gut Check,” according to 1st Guard.
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