American Modern Insurance Group, has joined the Trusted Choice consumer branding program for independent insurance agents and brokers.

Trusted Choice says American Modern’s commitment to the program is based on a belief in the importance of independent agents to both consumers and insurers. Trusted Choice was launched by the Independent Insurance Agents & Brokers of America (IIABA or the Big “I”) and several independent agency companies to highlight the benefits independent agencies and brokerage firms offer consumers. Those benefits include choice of companies, customization of policies and advocacy support, says Trusted Choice. The program also was designed to educate consumers about the benefits of using independent agents and brokers for their insurance needs: choice of companies, customized policies and advocacy support.

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