Although it’s anyone’s guess when the economy will fully recover, hope is still in the air about the prospects for increased sales in the worksite market.
In addition, the semi-annual survey found brokers to be significantly more sanguine than carriers about employees embracing voluntary products (85% versus 60%). One indicator is that slightly more than half the brokers polled reported that sales this year were higher than expected compared with just 18% of carriers.
"We have said for some time that the attitudes of brokers will determine how we weather the economic downturn," Eastbridge President Gil Lowerre said in a statement. "If brokers get discouraged, then sales may start slowing."