Most insurers and reinsurers espouse a belief that new business doesn't always equal good business. To most insurance providers, the honeymoon period with a new customer ends as soon as claims activity intensifies.
Carriers know that when generating new business, discerning between a good and bad risk is difficult without thorough underwriting. The best underwriting units pride themselves on identifying not only obvious risk, but latent risk-lurking beneath the surface. Dynamic underwriting-through exhaustive fact-finding and critical data disclosure techniques assures that coverage is accurately priced to cover future losses.
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