CEOs and other senior executives will prioritize business growth this year, and there is “strong interest” in basing business operations in the cloud and in using data-driven decision-making via business analytics, big data and data science, according to new research from Gartner Inc.
The 2014 “Gartner CEO and Senior Executive Survey” of 410 senior business leaders worldwide shows that there is currently a period when CEOs perceive that risk is lower, and they’re prepared to invest in longer-term growth.
The survey shows that growth is the top priority by far, with executives displaying a “bullish” attitude toward technology-related business growth in 2014 and 2015.
Almost half of the IT-related priorities that respondents named specifically mentioned digital, online or modern technologies such as social, cloud and mobile. The responses made it clear that CEOs are set on applying technology for growth, rather than internal cost and efficiency, the report says.
"Growth is very clearly king in this year's business priorities with 33 percent of respondents naming growth as their top priority," Mark Raskino, vice president and Gartner Fellow, said in a statement. "In 2014 growth almost equals the sum of the next three issues on the list of top strategic business priorities. The next step will be for CEOs and CIOs to work together to match the use of modern technologies to the specific kind of growth that the business is trying to win.”
The survey was conducted between September and December 2013, with participants at organizations with annual revenue of $250 million or more.
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