Guy Carpenter & Co., a risk and reinsurance specialist, has launched GC Exchange and a suite of software applications, including GC MarketPlace and GCReBID.

Underlying the strategy is GC MarketPlace, a web-based placement application that facilitates reinsurance transactions in a dynamic, consolidated view, the company said, where correspondence and submissions are organized in one place and in one format. This is intended to enable Guy Carpenter brokers to track real-time quoting behavior of individual markets and marketplaces by line of business and region.

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