Wellness and rewards program HumanaVitalityhas released its first mobile application, which is intended to increase the number of members using smartphones to manage their health and fitness progress.

The app offers a customized dashboard for members with employer-sponsored insurance plans to create and track personal wellness goals and milestones. To get started, members select a health journey specific to their wellness goals, such as get active, eat better, lose weight or reduce stress. Using measurable data and health assessment results, HumanaVitality then offers the tools and advice for members.

The HumanaVitality mobile application is intended to help users to reach personal health goals by tracking activity across multiple fitness devices, receive advice and support from health coaches via phone. Users can earn Vitality Points to redeem at the HumanaVitality Mall for movie tickets and music downloads.

“Development of the HumanaVitality Mobile App was a collaborative effort across the Humana enterprise, which allowed for rapid development and distribution,” said Kristine Mullen, Humana’s VP, wellness strategies and solutions and leader of the app development team. “It’s a strong indicator of Humana’s efforts to close the gap between health and care.”

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