A new Web-based tool will put ING’s range of electronic sales support resources on Web sites of general agencies and producer groups who promote its life insurance products to their affiliated distributors, according to PR Newswire. Resource Avenue is designed to enable general agencies, brokerage companies or producer or intermediary groups to easily integrate ING sales support resources to their own password-protected web site or intranet portals.

"We offer an abundant amount of support to our life insurance distributors to help them with their product sales," says Dan Mulheran, president of ING Life Distribution. "With the Internet, we continue to use innovative ways to make it easier and easier for them to find the tools and materials to help their customers."

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