As part of its stated goal to create a digital insurance community, Insurance Networking News is adding a comments section to its blog postings. This functionality is part of a larger effort to leverage INN’s Web site to offer timelier editorial offerings.
By adding reader comments to opinion postings, INN hopes to foster a sense of inclusiveness by enabling readers to interact directly with its esteemed roster of insurance experts. While INN bloggers are indeed a diverse assemblage and represent diverse viewpoints from across the industry, they share a common trait—all are unafraid to voice a strong opinion.
Reader responses will foster INN’s ability to keep a pulse on the industry. More importantly, the responses will help the news and information source create a dialogue. Considering the technology tools now so widely available, INN is pleased to present its readers with an opportunity to have a voice as they interact with our experts in real time.
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