For years, life insurance providers and their agents have relied on obtuse, text-heavy sales presentations to their individual customers. Too often, though, poor sales presentation tools fail to enlighten individuals concerning the magnitude of a life purchase.
But some insurers on the leading edge of technology have determined that there are indeed more effective ways to make life and annuity products palatable to potential customers. Hartford-based Travelers Life & Annuity is among several life insurers that have upgraded their existing desktop-driven sales presentation system--an upgrade intended to provide independent agents with electronic sales and marketing tools to convince clients about the necessity of life and annuity products within their individual portfolios.
Register or login for access to this item and much more
All Digital Insurance content is archived after seven days.
Community members receive:
- All recent and archived articles
- Conference offers and updates
- A full menu of enewsletter options
- Web seminars, white papers, ebooks
Already have an account? Log In
Don't have an account? Register for Free Unlimited Access