In 2015, more U.S. health payers will adopt an omni-channel understanding and delivery model for engaging with consumers, according to the new IDC Health Insights report, “U.S. Payer Health IT 2015 Top Predictions.”

The report explores the top 10 predictions and key industry trends payers need to consider for 2015 and beyond.

"A post-health reform environment has brought many business and IT-related challenges for payer organizations, yet also brings key areas of opportunity for prepared health plan leaders," said Deanne Primozic Kasim, research director, payer health IT strategies at IDC Health Insights.

Some of the other IDC predictions:

  • In 2015, payers will form more mutually beneficial relationships and partnerships with providers that support value-based reimbursement, global payments and pay for performance reimbursement models.
  • More payers will implement private cloud solutions; more payers will experience cyber attacks.
  • More payers will need to look at new investments in data management and warehousing strategies and related solutions and services.
  • More payers, particularly larger organizations, will consider IT solutions provided through outsourced services, including business process outsourcing.

"Payers are particularly challenged in 2015 to select and implement new processes and related analytical tools to better assess their operational performance, overall effectiveness, and understand their multifaceted consumer populations," Kasim said.

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