The Society of Insurance Research (SIR) will include health insurance content at its upcoming conference in Jacksonville, Fla., November 14-17. The content will focus on advanced subject matter, including new product paradigms, advanced actuarial and underwriting tactics and groundbreaking research, says Richard Skyba, leader of SIR’s health outreach and assistant director of specialty products at Regence BlueCross BlueShield.
"The content in the health track should be especially timely, since the conference will occur within two weeks after the 2010 Congressional elections,” says Gary Hodge, conference chairman and marketing research manager for the American Modern Insurance Group. “Beyond the sessions specifically analyzing impacts of health care reform, discussions of new product design concepts for health, vision and dental coverage will also be in the context of the new regulations."
SIR says an optional survey course will provide an overview of the unusual structure, terminology and economics of the insurance industry, helping those seeking a broader perspective to interact with other disciplines within a carrier, or wishing to "speak the language" to sell products or services to insurance carriers.
General sessions at the conference are designed for attendees from all lines of the insurance business and will survey the latest initiatives in research methodologies and product management. Other sessions are intended to probe agency-carrier relationships; the leveraging of social media and proprietary online communities in relationships with agents and customers; and consumer shopping behavior.
The technology track will look at analytical and modeling tools for insurance marketing, pricing, claims, retention and underwriting, while the competitive intelligence track will outline approaches to addressing unfiled or incorrectly filed data, according to SIR.
Discounted pricing for conference registrations is available until September 30. For more information, click here.
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