Insurers are marking today as the annual ACSR Tribute Day in honor of the graduates of the Accredited Customer Service Representative (ACSR) program, a joint effort of the Independent Insurance Agents & Brokers of America (IIABA or the Big “I”), the American Institutes for CPCU (AICPCU) and the Insurance Institute of America (IIA). 

“On a day that recognizes the important contributions of agency customer service representatives, the Big ‘I’ is proud to name Patricia Ann Daniel of Extraco Insurance in Waco, Texas ACSR of the Year,” says Madelyn Flannagan, Big “I” VP of agent development, education and research. “Her professionalism and commitment to continuing education and customer service make her a true role model in the industry.”

Daniel joined the Extraco Insurance team in 2004, and has more than 16 years of experience in the insurance industry. She earned her ACSR life/health designation in 2001. Daniel stood out among the excellent pool of candidates for the ACSR of the Year honor because she consistently goes beyond the call of duty, notes the organization.

Recommendation letters for the award highlighted her professionalism, time management skills and commitment to customer service. Daniel was also selected for her exemplary contributions to her agency by offering the knowledge and confidence that produces the trust of her clients.

“We encourage agencies to celebrate and recognize their outstanding ACSR employees like Patricia Ann Daniel,” says Robert Rusbuldt, Big “I” president & CEO. “The personalized service of a CSR can be the differentiating factor for consumers who have many insurance buying options. CSRs demonstrate their commitment to the agency and its clients by earning the ACSR designation.”

The ACSR program is a nationally recognized designation that provides participants with a strong insurance foundation, customer service skills and the technical knowledge necessary to succeed in today’s agency environment. Nearly 15,000 agents and brokers have achieved the ACSR designation, which is available in personal lines, commercial lines or life/health. ACSR modules have been approved in many states for continuing education credit for agents’ license renewal.

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