USAble Life Extends Deal with Benefitfocus

 USAble Life and Benefitfocus have struck a multi-year partnership through 2013 that leverages the Benefitfocus suite of solutions related to how group and voluntary benefits are sold, enrolled, billed and serviced, the companies report. 

Multiple technology solutions have been deployed for USAble Life’s 1.1 million insured individuals, including Benefitfocus eEnrollment, Benefitfocus eBilling and Benefitfocus eExchange. Collectively, the software provides an innovative online shopping and application process. Self-service for ongoing bill presentment, payment and maintenance is also provided for employers and consumers enrolled in these plans. 

Studies have shown that consumers demand a deeper understanding of the complexities of life and ancillary products to truly value what these benefits offer. With Benefitfocus solutions, USAble Life has an increased ability to educate consumers about their competitive spectrum of products because the technology provides online tools to help consumers understand how the benefits work. 

“We have seen significant competitive advantages with Benefitfocus technology,” said Julie Marshall, executive vice president of sales for USAble Life. “With these new capabilities, we can expand market share and sell more products by providing customers with a clearer understanding of options.” 

With the Benefitfocus suite of solutions, USAble Life can provide their customers with one portal for managing all of their benefits, including health benefits offered by Blue Cross and Blue Shield plans. Trends show that employers want to have one place for their employees to enroll in all of their benefits, regardless of the insurance carrier and benefit type, and they want one tool that helps them manage the process. Similarly, clients want to view and pay one consolidated bill for health and ancillary benefits with an easy-to-use online payment process.

“We are honored to expand our partnership with USAble Life by providing them with value-added solutions,” said Shawn Jenkins, president and CEO of Benefitfocus. “It is exciting to see our technology give USAble Life the ability to reach their customers with innovative online tools. Now their customers can be educated about what they need and accomplish multiple tasks from one portal.”

For reprint and licensing requests for this article, click here.
Core systems Policy adminstration
MORE FROM DIGITAL INSURANCE