“Retirement Talk” Nets John Hancock Two Awards

The Web Marketing Association (WMA) has recognized John Hancock, a unit of Manulife Financial Corp., for its client education program. In particular, The John Hancock Annuities Retirement Talk program earned awards for its "Best Financial Services Online Video," and Retirement Talk micro-site, www.jhretirementtalk.com, for "Outstanding Website."

"Our Retirement Talk programs help individuals planning for retirement understand the role of annuities in their portfolios, while minimizing typical technical jargon in favor of simple discussions presented in everyday terms," said Tom Mullen, CMO, John Hancock Annuities. "Advisors and investors are responding favorably, saying they appreciate our efforts to de-mystify annuities. On behalf of the entire team at John Hancock, I'd like to thank the WMA for also recognizing our efforts."

The awards, given during the WMA's annual Internet Advertising Competition (IAC), honor the best online advertising and marketing initiatives, and recognize the individuals and organizations responsible for developing the tools. The annual IAC Awards are determined from seven categories and span 86 separate industries.

 

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