Capital BlueCross launches Alexa, Google Home interactions

Capital BlueCross has launched a suite of services for smart-home speakers called “My Cap BlueCross."

Available to all consumers, not only Capital BlueCross members, My Cap BlueCross offers information about ID cards, cost share terminology, when and why a virtual visit is appropriate, care options, definitions for confusing terms and complicated language and guidance on common healthcare coverage issues.

The new Inc. Echo, left, and Echo Plus sit on display during the company's product reveal launch event in downtown Seattle, Washington, U.S., on Wednesday, Sept. 27, 2017. Amazon unveiled a smaller, cheaper version of its popular Alexa-powered Echo speaker that the e-commerce giant said has better sound. Photographer: Daniel Berman/Bloomberg

My Cap BlueCross is now accessible on Amazon Alexa, with Google Home capabilities coming later this summer. Plans for advancements are already in progress, including voice-enabling documents to help consumers understand programs and benefits more effectively.

"The 'My Cap BlueCross' skill is a positive move forward for healthcare education that delivers information in a way that's convenient and in language that everyone can understand," says Scott Frank, SVP and CIO for the health insurer. "Voice technology is becoming increasingly popular, and at Capital BlueCross we see this as an exciting opportunity and a new way to not only engage with our members but all consumers looking for clear healthcare coverage information,”says Frank.

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