Esurance Embraces Windows Phone 7

Direct-to-consumer personal auto carrier Esurance has just announced its latest application for Windows Phone 7. The app provides policy and claims support to Esurance customers as well as the ability for users to get quotes for car insurance.

Esurance Mobile is designed to deliver on the Esurance promise of "technology when you want it" by giving users increased mobile 24/7 access to a wide range of services and benefits, the company says.

"Our new application for Windows Phone 7 is another step for us in providing innovative, easy-to-use products and services to our customers, and it builds on the success of our current mobile platform," says Esurance CIO Phil Swift. “We see more and more consumers are relying on technology to meet their car insurance needs and we are working to stay ahead of that trend.”

The app speeds shopping for car insurance by enabling users to get an Esurance quote and quickly connect with a customer service representative. Shoppers can save their quotes and access the accident toolkit, which lists helpful information on accident preparedness and procedures to follow in the event of a crash. If customers are involved in an accident, the Esurance Windows Phone 7 app can point them to preferred repair facilities in their neighborhoods using Bing.

Esurance was selected as a premier launch application by Microsoft and was granted early access to the new platform. 

"Esurance has embraced the unique design and capabilities of Windows Phone 7," says Charlie Kindel, GM, mobile developer ecosystem at Microsoft. "Using our acclaimed Live Tiles, Esurance customers can get glance-and-go updates delivered directly to their home screen relaying important information notifications about their claims and repairs."

Additionally, the Esurance Mobile app includes customer-centric features designed to make policy management easier. Esurance customers can access ID cards, view their coverages, and make payments. And once a claim has been reported, customers can see photos of their vehicles during the repair process, and contact their dedicated claims representatives.

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