Esurance announced an “Express Lane” for customers seeking insurance quotes and coverage online, needing only a name, address and date of birth to provide such services.

The service is designed to look up a customer’s car information—VIN, make and model—as well as previous insurance information such as prior deductibles and limits. The information is then inserted into the required forms, however, Esurance said the success of retrieving this information and the ability to pre-fill using outside data sources will vary by user.

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