Financial Planning: Technology Lures Advisors

As life insurers expand their reach into the financial planning marketplace, experts note that financial advisors are the key to building and maintaining relationships with clients-and the competition for their services is intensifying.A recent study by Boston-based Celent Communications Inc. suggests that technology has become a powerful incentive to attract and retain top financial advisors. Indeed, the survey found that technology is the top consideration among advisors when selecting a company to work for because it cuts down on administrative work.