New York Life Insurance Co. had record U.S. individual life insurance sales—up 38% (not including life insurance sales through AARP), and above the industry’s growth of 4% in 2010. Helping spur this growth, the company says it added more than 3,400 agents in 2010, and the number of agents has grown at a 16% compound annual rate since 2005.

The 2010 growth was driven by increased sales of both permanent insurance and term products, with a 29% increase. New York Life says it is committed to growing not only the amount of life insurance protection in place, but also the number of protected families.    

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